Hello—I am a Graphic Designer. I always knew I wanted to be some sort of designer. Designing what? I had no idea... just designing. Along the way, I had to reinvent myself... a few times... always staying with design, just in different arenas, until finally figuring out that graphic design and me... we're a good fit. I discovered a few other things along the way, like my inner "dog with a bone" attitude. If there's a problem, that dog finds a solution. I also discovered a passion for learning and the capacity to think outside the box. Below is a sampling of designs created for clients ranging from national corporations to individual business owners. There's even a portfolio reel that allowed me to accommodate my quirky side. Check it out and then let me know what I can do for you.

Concept to Completion

In need of an idea for a class project, I came up with the concept of a company that offers multi-level outdoor adventures and outfitting with the proper gear, called AdVENTUREOUTfitters. After creating the logo, I determined the best way to showcase the different levels of adventures was through two different sets of three branded ads. The first set of ads introduced the concept of different adventure experiences and the second set of ads showcased photos of actual clients on their chosen trips. All copy is original to this project. Examples of these ads and the written copy can be seen under Print & Digital in the Print subheading.

Needing to come up with a project for two classes during my next semester, I expanded on this theme with the idea of having the company create a line of energy drinks. These would come in three levels to match the three different types of adventures offered. The brand I came up with is called EnRGY and there are three different logo treatments, one for each product level.
Just Get StartedTM — Designed for home use, to encourage and energize those who want to become more active. 
Keep It GoingTM — Designed to be easily carried in a backpack for use on day hikes by those who are already enjoying what the outdoors has to offer. 
Break OutTM — In a powdered form to be easily mixed with water. These packets were designed for use on extended outdoor adventures where light-weight, space-saving gear is paramount.
Below are the various logo treatments, tagline placements, signage styles and color specifications, along with an example for a half-page magazine ad.
The last project included designing a display unit along with a B2B sales poster showing the product info and the end-cap display unit, complete with product placement. The neon E along the outer-facing edge gives added dimension and visual excitement to the unit.
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